Stylish, business-focused promotional website to launch a rebrand
Real World AnalyticsA bright fresh design with real business focus to complement a fresh beginning and facilitate growth. A well built powerful digital tool, allowing admins to leverage its digital presence and edit with ease. We continue to partner with Real World Analytics to maintain and update their site.
The Challenge
Real World Analytics approached us with an attractive brief - to redesign and rebuild their main lead generation website to grow the business and go hand in hand with the launch of their new branding.
Process
Our kickoff meeting confirmed all the important information: purpose, business goals, user personas and targets. For us here in MOR, getting to know a business and their users is the most fascinating and incredibly useful part of any business focused project. From this, we crafted an engaging user experience and flow for the site which helped to channel the right user to the right information. A strong branding guideline document inspired and helped us to create a bright, eye-catching and unique design. The website was then built to best practice for SEO, usability and admin. We used Modx, an easy to use content management system.
About Real World Analytics
Real World Analytics was founded in 2013 with a vision to aid the creation of an empowered world of data-driven decision makers. RWA help hundreds of Irish businesses every year to make sense of their data, to understand patterns, see the bigger picture and think ahead, making their data work for them. They understand the complexity of simplicity, and believe that less is more
